COURSE INFO

Introduction to Motion Design provides an introduction to the practices of motion graphics and design, with emphasis on concept, compositing, and 2D animation. Basic to intermediate production techniques, project planning, narrative, and the integration of various forms of digital design are fundamental components of this course.

This course is for the student interested in finding ways to enhance their voice as digital artists with an expressive and dynamic communicative art form, especially those who wish to present materials via online videos, design websites and develop video games. Aesthetic, technical, historical and conceptual issues will be addressed through online topics, articles, video demonstrations, exercises, projects, and tutorials. Students are evaluated based on their contribution to the class and technical proficiency with various media.

We will use Moodle for turning in projects, quizzes, grading and written feedback. Moodle will also provide access to the syllabus and course schedule, and written instructions specific to the curriculum.

The challenge of the media arts student is to integrate the capabilities of digital computation with aesthetic expression. The technological landscape in digital art continues to change dramatically so it is critical that the student artist stay in tune. With this in mind, this course has been designed to help each student gain a cohesive understanding of the multiple facets of digital still image design, while also providing an introduction to this industry-standard software.

Students will demonstrate understanding of the following principles and techniques through studio assignments:

• Motion Graphic Design & Animation
  1. Compositions
  2. Layers and Shapes
  3. Color Space & Perception
  4. Asset Import
  5. Spatial and Temporal Relationships
  6. Masks and Mattes
  7. Character building and animation
  8. Chroma Key footage integration
• Application of software for still image based media (students are expected to obtain an intermediate knowledge of Adobe After Effects)

• Project Development

TOPICS

• An introduction to historical references, background, and contemporary concepts of motion graphics
• Project Setup
• Composition
• Animating to audio
• Building a mock website animatic
• Creating a video game concept
• Creating a video package for vlogging/media presentation

• Professional Production Techniques (sizing for output, image capture, photo import and manipulation of still images)

This course requires the enrolled student to have regular access to the software, Adobe After Effects, Photoshop and Illustrator. If a student needs to acquire this software, we recommend purchasing it directly from Adobe, where students receive an outstanding discount. Click here to visit the Adobe website.

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